How to Stupid Good
Life's too short for pretty good.
Stupid Good is the single best source for where to eat and drink. In your city, and in the next one you fly to. Brunch with friends. The power lunch. A happy hour bite. The dinner you'll still be talking about next year.
Here's what you can do here, and exactly what to do on your first three visits.
The foundation
Every “best of” list, in one place.
No ten tabs. No 40-minute rabbit hole. Pick a city, pick what you're hungry for, and get a real answer, then see the receipts behind it.
Find it fast
Lists that actually sort
By dish, cuisine, occasion, city, neighborhood, or near me. Quick, simple, easy.
See the why
Reasons, not rankings
Every venue shows why it made the list, plus what everyone else has said, aggregated from reviews, articles and awards.
Make it yours
Eatlists
Like a playlist, for places and dishes. Name it, fill it, share it with friends, family or the internet.
Plan it
Itineraries
Build the perfect trip or staycation, meal by meal. Free, by hand, as detailed as you want.
Personas
There's more than one version of you
Date-night you. Family-vacation you. Business-dinner you. Build a persona and apply it to a city, a neighborhood, or a list, and the recommendations shift with it. Business-dinner you gets the Michelin room. Date-night you gets two seats at the bar of a neighborhood gem. Personas are for Pro and Founding Members. Keep as many versions of you as you want on either paid plan.
Map view
A blue dot and everything around it
Share your location and see every venue in relation to where you're standing. “Tacos near me.” “Happy hour near me.” Done.
Lists nobody else publishes
The good stuff hiding in plain sight.
Why isn't there a happy hour list for every city on earth? Why does a steak lover flying into New York never hear about the steak pop-up happening that weekend? Visitors get the guidebook. Locals get the good stuff. We're fixing that.
01 · Happy hour
Every city, not just yours
The real happy hour list: what's good, when it runs, where to sit. Visiting is not a reason to settle.
02 · Pop-ups & LTOs
What's on this weekend
Pop-up dinners and limited-time dishes, surfaced while you're in town instead of after you fly home.
03 · Chef collaborations
One night only
Two kitchens, one menu, a room that won't exist next week. Now you'll know about it.
Where to watch the game
Great food, great drinks, and your team on the screen
Baseball, hockey, football, basketball, tennis, March Madness. Not sports bars by default. Places worth eating at that also happen to have the game on.
Know a Bills bar? A Dodgers bar? A Bears bar? Tell us and we'll build the list.
Chefs and restaurants
List your pop-up. Free.
Running a burger-and-Bourgogne night? We know who's searching for burgers and who's searching for wine, in every city. We'll put your pop-up in front of the people who actually want a ticket.
No listing fee, no commission. Add it to the directory.
And you get paid for it
Know a happy hour we're missing?
Suggest it. Same for a pop-up, a chef collab, or the neighborhood spot that puts every away game on. We reward the people who bring us what nobody's publishing.
The tour
Your first three visits.
You don't need a manual. You need a plan for twenty minutes. Here it is.
- Visit one · ~10 minutes
Visit 01: Browse like a local, in three cities
- Pick a city. Open a few lists: by cuisine, by dish, by occasion.
- Open a venue. Read why it's on the list. Read what other people said.
- Now do it in a city you've never been to. That's the travel use case, in 90 seconds.
- Flip on the map view and share your location.
- Visit two · ~10 minutes
Visit 02: Make something of your own
- Create your first eatlist. Name it whatever you want.
- Friends coming to town? Build them the list you'd text them anyway.
- Trip or staycation on the calendar? Build the itinerary.
- Share it. Your Austin breakfast-burrito list. Your Denver green-chili-burger list. See what people say.
- Visit three · ~5 minutes
Visit 03: Talk to the Concierge, then make us better
- Ask it something real: “best tacos near me,” “best pizza in Chicago,” “date-night spots in LA.”
- On Pro or Founding, build a persona and re-read a list through it.
- See a venue that doesn't belong? Tell us. Know one we missed? Suggest it.
- Want a mac-and-cheese list? A pad Thai list? A brisket-sandwich list? Suggest it.
The Concierge
Ask a real question. Get a real answer.
Register and start asking: Free includes 10 questions a day. The Concierge knows the lists, neighborhoods, and occasions. Pro and Founding Members also get personas and memory across chats.
“Where are the best tacos near me?”
“Best date-night spots in LA, under $75 a head.”
“Build my Friday-to-Sunday in Nashville. You know what my wife hates.”
Text it like a friend
Pro turns the Concierge into a thread in your pocket. No app to open.
It remembers
Persistent memory: your taste, your partner's, your kids'. Your no-go list. Your best night ever.
It works before you ask
Proactive nudges, one-click itineraries, and a relationship that gets sharper by the week, month and year.
The deal
90% of the good stuff is free. Forever.
We're building a community, not a SaaS funnel. Every new user makes the AI smarter, which makes it better for all of us, so we want the maximum number of users, paying or not. We only charge for the things that cost us money every single time you use them.
Free
$0
- All best-of lists, all cities
- Why it made the list + aggregated reviews
- Unlimited custom eatlists, shareable
- Manual itineraries
- Map + near me
- Concierge: 10 questions a day
Pro
$14.99/month
- Unlimited concierge turns
- Cancel anytime, no annual lock-in
- Save personas + tuned lists
Founding member
$180/lifetime
- Pro access for as long as Stupid Good operates
- $120 in credits every year for merch + ticketed events
- New features first
- First access to private dinners and events
- Tickets before they go on sale
- Limited to the first 10,000 foodies
Membership
The paid plan that pays you back
Pay $120 for a year of Membership and get $120.00 in credits back toward merch and pop-ups, every year you renew. Effectively free.
Fine print, said plainly
No bait paywall
We didn't build two toys for free and hide the good stuff. If it's free to run, it's free to use.
10,000 seats
Founding members build this with us.
Founding members aren't customers with a discount. They're the people who see what we're building and want in early. Closer to investing in it than subscribing to it. $180, once, for lifetime access, first looks, and a seat at the table when we put real tables together.
Make it better
You know a block better than we ever will.
Flag it
Wrong venue on a list?
Tell us. We'd rather be corrected than confidently wrong.
Add it
Missing a place?
Suggest the venue. Especially the sleeper dish at the dive bar nobody promotes.
Invent it
Missing a whole list?
Mac and cheese. Pad Thai. Brisket sandwiches. Ask and we'll build it.
Get paid in points
Rewards for locals
Share what you know and earn points and rewards for it.
Discord
Talk to us directly
Our CEO, CTO, marketing and support team are all in there. Feedback, feature ideas, bugs, arguments about the best slice in Brooklyn. Bring it.
Share
Your list, everywhere
Post an eatlist to social and let your people fight about it. That's how this gets good.
Start here
Search for anything. Challenge it. Break it. Teach it.
And help us build something… stupid good.